Retention marketing · D2C

More revenue from the customers you already have.

Grovae runs email, WhatsApp and SMS for D2C brands. One team, one calendar, built on your own order data. We start with a free audit of your account so you can see what is being left on the table before you pay for anything.

Brands we have worked with
Arabian AromaFragrance
IndeWildHaircare
Boond FragrancesFragrance
NishoramaSkincare
D'youSkincare
AminuSkincare
BummerInnerwear
SneakareFootwear care
LAPPFashion
Paper LondonFashion
Room 24 LondonFashion
eskéSkincare
InezeFashion
DJ Bravo 47Lifestyle
Health TechWellness
Love PangolinLifestyle
America & BeyondFashion
ARtMENtFashion

A selection from seventy-plus brands across India, the Gulf, the UK and the US since 2023.

What we do

Everything that reaches a customer after the first click.

Most brands split this across three people and three tools. We run it as one programme, so your customer is not hearing from you three times in a week with three different offers.

Email & SMS

Flows and campaigns

Welcome, abandoned cart, post-purchase, win-back. Then a monthly calendar of sends around your launches and sales.

WhatsApp

Templates that get approved

Broadcasts, order updates and nurture flows on the WhatsApp Business API, written to pass Meta review the first time.

Strategy & reporting

Numbers a founder can read

Who to message, when, and with what offer, worked out from your order data. One monthly report, two minutes to read.

Results

One account, in plain terms.

Brand name withheld at the client's request. A live account, two years in.

₹1.54 CrRetention revenue in the last twelve months · up 78%

Footwear brand, two years in

Taken over in September 2024. No new channels and no extra ad spend. Retention revenue grew from ₹87 lakh a year to ₹1.54 crore, ₹4 crore in total so far, almost all of it on WhatsApp.

How we start

A free audit, before there is anything to sign.

We would rather show you what is in your account than pitch you. The audit is free, takes about two weeks, and the report is yours whether or not we work together.

  • 01
    We read your account.Your order export and your email or WhatsApp panel. Repeat rate, what your flows are actually earning, where carts and customers are being lost.
  • 02
    You get a written report.What we found, ranked by how much money is at stake, and what we would fix first. If retention is not your problem, we say so.
  • 03
    Then we build, if it makes sense.Campaigns first, so we can measure. Whatever works becomes an automation. You own the whole setup.

Grovae is run by Shiwani Agrawal, and kept small on purpose. The person who reads your data is the person who replies to your messages.

Get in touch

Send us the account. We will tell you what is in it.